Blog

Last month, Nikhil Bhat from Mangaluru got the LinkedIn message he had secretly hoped for. A deal scout from a...

Rohan Mehta from Pune had just closed his best Diwali month on Amazon when the email landed. For the first...

Arjun Menon from Thrissur had 3,000 printed boxes stacked in his godown, ready for his copper bottle launch. Each carried...

Harish Kumar from Madurai sent 420 steel lunch boxes into an Amazon fulfilment centre last March. The shipment showed only...

Last March, Meenakshi Sundaram from Madurai opened an email that made her stomach drop. Amazon had suppressed four of her...

Last March, Harshvardhan Rathore from Udaipur shipped 1,200 collapsible silicone lunch boxes into an Amazon FBA fulfilment centre. Demand was...

Ananya Iyer from Chennai had the deal almost done. An IndiaMART supplier had quoted ₹180 per silicone spatula set, the...

Sneha Kulkarni from Nashik had a purchase order open on her laptop and one number guiding it. Her guide was...

Kavya Iyer from Coimbatore still remembers the Tuesday her phone would not stop buzzing. A Tamil cooking creator had reviewed...

Last March, Kavya Agarwal from Jaipur finally did the maths she’d been avoiding. Her block-print cushion covers were selling well...

Last March, Tanvi Desai from Surat sat staring at her Campaign Manager at midnight, completely stuck. Her bids were tuned,...

Last March, Balaji Sundaram from Tiruchirappalli thought he’d cracked Amazon ads. Over six weeks he trimmed bids on “cast iron...

Pooja Deshmukh from Nagpur spent three weeks preparing her organic spice brand for launch. She paid a photographer ₹14,000, rewrote...

Tanvi Joshi from Indore had never heard of Amazon Rufus optimisation, and she didn’t think she needed to. Her copper...

Ritika Bhandari from Jaipur spent three weeks getting her price right. She built the spreadsheet properly — landed cost from...